The Hershey Company has announced their partnership with C4 Energy to launch new Hershey flavored energy drinks and protein powder.
CEO of Nutrabolt (parent company of C4 Energy) Doss Cunningham, said, “For years, users have been mixing their own peanut butter and chocolate protein shakes, and we’ve frequently heard requests for Jolly Rancher candy flavored C4… This launch is particularly meaningful as we continue to deliver the best tasting and top performing products on the market.”
This month, C4 will begin rolling out a Bubble Yum pre-workout powder and three canned Jolly Rancher flavored energy drinks including Blue Raspberry, Green Apple and Watermelon. A 12-pack is expected to cost $27.99.
Hershey’s Milk Chocolate and Reese’s Peanut Butter flavored protein powders will be released in October. Depending on size, prices will start at $29.99.
By - FZ
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